INTEGRATED CAMPAIGN

NOT ALL THINGS ARE CREATED EQUAL

DESIGN 

To celebrate the craft and quality of the incredible collection of contemporary designer furniture that Heal's offers their customers, we created a campaign to champion that not all things are created equal.

Using anamorphic typography to create our hand-painted headline, we set our backdrop for the scene with over 100 second-hand chairs. In front of our feature, we shot a number of Heal's finest pieces on a grey marble plinth. The final shots were used across press, social, digital and OOH.